Les gens du 11
« Les gens du 11″ is an Instagram-based project capturing the diversity and character of Paris’ 11th arrondissement through a series of portraits.
Posting 2 or 3 times a week, we reveal who and what the arrondissement is about: workers, entertainers, bartenders, party-goers, etc.. Each photo comes with a short dialog, giving another input to « read » the portrait.
Chaï Chaï Films produced the photos as well as elaborated the digital strategy of « Les gens du 11″.
Photo and text : Jonas Pariente
Digital strategy : Chaï Chaï Films
Community management : Stephanie Ribal
Client : Paris City Hall
Graphic design : Lola Guisado